What Time-Varying Pricing Means for Small and Medium Agriculture. select to view the small and medium business page select to view the Commercial and Industrial page select to view the Large Agriculture page

Small and Medium Agriculture

You are considered a small or medium agriculture customer if you are currently on any agriculture rate from PG&E, and have not used more than 200 kW per month for 3 consecutive months in the last 12 months

You can find the monthly kW usage on your bill next to your Demand Charge. If you don’t have a Demand Charge, then you are under 200 kW per month.

Transition Schedule

  • March

    Beginning March 2013 and continuing over the next several years, Small and Medium Agriculture customers are automatically transitioning to time-of-use rate plans. Rates transitioning: AG1A and AG1B, monthly demand up to 200 kW.

Peak Day Pricing rate plan options are also available.

Time-of-Use Rates

Use this interactive chart to learn how time-of-use rates will affect your business.
Choose Winter or Summer. Drag slider to compare on- and off-peak rates.*


Instead of a single flat rate for energy use, time-of-use rates are higher when electric demand is higher. Higher demand periods are typically weekdays May through October, noon to 6 p.m. In return, time-of-use rates are lower at all other times.

This means that when you use energy is just as important as how much you use. If you conserve electricity in your business during peak hours, you can save money on your electric bills.

The transition to time-of-use rate plans is part of a plan to ensure greater power reliability and a better energy future for California.


Time-of-Use Frequently Asked Questions

Why are businesses switching to time-of-use rate plans?

To ensure greater power reliability and a better energy future, the California Public Utilities Commission has set forth a plan to make time-of-use rate plans the commercial standard for all of the state's major electric utilities. PG&E is transitioning commercial and agriculture customers to time-of-use rate plans in accordance with this plan.

What is changing in my bill?

Previously, businesses were billed according to flat electric rates, which means they were charged the same amount for electricity no matter when it was used. When you transition to a time-of-use rate plan, the cost of electricity will vary based on the time of day and season in which it is used.

What is a peak period?

Peak periods occur from noon to 6 p.m., May through October, when time-of-use rates are higher.

Where can I compare rate plans and can I switch to a different rate plan?

You can change to any other time-of-use rate plan up to once a year. If you have not yet transitioned, you can also elect to switch to a time-of-use or Peak Day Pricing rate plan now. To compare available rate options and view your daily usage, visit My Energy.

Why does my time-of-use rate vary?

Time-of-use rate plans better align the price of energy with the cost of energy at the time it is produced. Lower rates during partial-peak and off-peak hours offer an incentive for customers to shift energy use away from more expensive peak hours, which can help you save money and reduce strain on the electric grid.

What is the difference between summer and winter time-of-use rate plans?

There are three rate periods during the summer: off-peak, partial-peak and peak, and winter has two rate periods: off-peak and partial-peak. Peak period rates are highest on weekdays, from noon to 6 p.m., May through October. At all other hours, rates will be lower.

Who do I contact if I have a question about my bill?

Call our Business Customer Service Center at 1-800-468-4743 to speak to a PG&E Representative about bill inquiries. Our staff can help you navigate your new bill or connect you with a Customer Relationship Manager who can walk you through an energy survey over the phone. They can see if your business might qualify for potential rebates and other savings programs. Plus, you can also schedule a free, comprehensive facility assessment.

How can I save money on this new rate?

Before, on a flat electric rate, the only way to reduce your bills was to simply use less electricity. On a time-of-use rate, you can lower your bill by shifting when you use energy to partial-peak and off-peak hours. Rates during partial-peak and off-peak hours of the day are lower than the rates during the peak hours of 12 - 6 p.m. on weekdays. This puts you in the driver's seat so you can have more control over your bills. PG&E can help you identify ways to shift energy use away from peak hours and conserve energy in your business with rebates for making energy efficiency upgrades.

Did all California businesses switch to these new rate plans?

Time-of-use rate plans are already in effect for PG&E's Large Commercial, Industrial and Large Agriculture customers. Many of PG&E's Small and Medium Business customers transitioned to time-of-use rate plans in November 2012 and many Small and Medium Agriculture customers transitioned to time-of-use rate plans in March 2013.

How do I know if my business is on a time-of-use rate plan?

Beginning in November 2012, small and medium businesses began transitioning to time-of-use plans. More businesses will transition over the next few years. To find out if your business is on a time-of-use rate plan, log in to My Energy or speak to a PG&E representative at 1-800-468-4743.

Am I getting charged a different rate than a neighboring business?

The rate you are on is based on the amount of energy your business uses every month. A neighboring business may be on a rate that is better suited for their needs, so they may be on a different rate than you.

Peak Day Pricing

Peak Day Pricing rate plan options are also available. Peak Day Pricing works in conjunction with time-of-use rate plans, applying higher energy prices on 9 to 15 Event Days per year in exchange for discounted energy rates at all other times from May 1 through October 31.*

Small and Medium Agriculture customers can opt in to Peak Day Pricing if they feel it will be beneficial, by logging in to My Energy.

Learn more about Peak Day Pricing.

*Effective summer rates are lower after Peak Day Pricing credits have been applied, but effective rates are higher during Peak Day Pricing Event Hours.

Customer Success Stories

The following success stories are about Agriculture customers who are already participating in Peak Day Pricing.

American Growers Cooling – Peak Day Pricing (PDF)
Sun Valley Rice – Peak Day Pricing (PDF)

Bill-Lowering Tools

Take advantage of these easy-to-use, online energy management tools to help save energy and money—and improve your bottom line.

My Energy Rate Analysis


Business Energy Checkup


  • Business Energy Checkup

    Conduct a free online assessment, and easily find and implement energy- and money-saving ideas that are right for your business.

Energy Efficiency Financing


  • Energy Efficiency Financing

    Get a 0% interest loan that can be used to repair or upgrade old or energy-inefficient equipment.

Need Help?

Personalized Assistance


  • Personalized Assistance

    Please contact us with any questions about new rates, energy assessments or any other programs.

    Business Customers:
    1-800-987-4923

    Agricultural Customers:
    1-877-311-FARM
    1-877-311-3276


    Or email us at
    timevaryingpricing@pge.com

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